Yesterday I was talking with a tech editor about “call-to-action” domains (piece, forthcoming) and I cited a mistake I see all too often in real-world signage – and that’s adding a space to your domain name thinking it improves readability: In this signage, AirVoel.ca has added a space for readability. Were somebody to get back […]
Using URLs Effectively
Guess what small businesses do that drives this user crazy
A customer tweeted us this yesterday….
Don’t Advertise URLs That You Don’t Exclusively Control
Well, I did say in the introduction to my book that I’m not a DNS expert per se, unless you use Neils Bohr’s definition of an expert as: “Somebody who has made all possible mistakes within a very narrow field.” …here’s another one:
Not everybody knows about the new Top Level Domains
With well over 1000 new Top Level Domains up and running now there are all sorts of possibilities to create seemingly novel URLs that leverage the meaning to the right-of-the-dot.
Using URLs Effectively, #4…
Yes. That is all.
Don't get too clever…
Haven’t posted in this section for awhile (which has been renamed Using URLs Effectively). In today’s lesson we see an attempt at a “call-to-action” URL on a vehicle:




